Portfolio

Who am I ?


Pearlywerkz was started in 2011 as an online space for me to share my thoughts on my beauty finds with my friends. As the blog grew, it found its way to other topics of public interest like travel, staycation, beauty box subscriptions, facial, hair, nail, and food hunts. Today, it has enveloped into the all rounder lifestyle blog you see which includes some of the latest finds in town as my personal thoughts.
 
As a business school graduate and an Entrepreneur, I know how important it is to market my business and services with the right tone of voice and tools, reaching out to the targeted audience. Therefore, you can trust me to help you promote your business. Being an Influencer since 2011, I have worked with multiple lifestyle brands, companies and PRs to promote their/their client's product and services via my social media channels, extending their reach to the different group of audiences so that more people would be aware of their presence.


What makes me different from the rest and why should you engage me?

1) I believe in the sharing of honest reviews (I share mostly positive views and suggestions for improvement if any), through my social media channels and writing a quality review (not just an article with contents copied and pasted, with press release information), with presentable lifestyle photographs, and not just selfies or press release obtained images.

2) Mid-tiered influencers are getting the most engagements out of their social media . Noted that some companies need to justify their advertising budget with numbers, hence I have compiled some numbers for your reference.


Pearlywerk's Social media accounts:


Blog: pearlywerkz.blogspot.sg ( average of 20k++ page views per month, based on Google's stats)
Facebook Blogpage: pearlywerkz (817++ fans )
Instagram: Pearlywerkz (1.5k++followers)


3) I believe in a healthy and positive brand image which I had invested on myself.

Many companies have engaged me for their promotions, advertorials and reviews. These are true testimonials of my branding efforts.


In 2016 - 2017, I was approached by Zalora to become their freelance writer at Zcoop. Zcoop is a fashion, beauty, and lifestyle content site where trend-conscious, tech-savvy writers come together to share their insights and discuss trends.
 

I became one of Asus Mobile Singapore Ambassador, and assisted to promote their Asus Zenfone 3 series of phones along with the other social media influencers.


In 2015 -2016, I was Bejeweled Brand Envoy for their facial, eye lash perming, and nails services.


In 2016, I was also Expression's Blogger Ambassador for their Slimming and Wellness services.
 

I have been collaborating with SampleStore since 2012 as their beauty editor and is recently featured on the Samplestore Connect.


These are just some of my accolades in the recent years.

If you are interested to know more, feedback or collaborate with me, do drop me a line at pearlywerkz@outlook.com. Do indicate which blog would you like me to collaborate with you as i own both a blogspot and wordpress blog or it would be up to my own discretion.

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